Impacting nutrition through fortification
Fortifying some of our core products with vitamins and minerals helps us tackle nutrient deficiencies and support the health of our consumers. In 2022, 57 % of our Dairy, Plant-Based, and Specialized Nutrition volumes sold were fortified.
In regions like Africa, the Middle East, and Asia, where over 50% of children under 5 are anemic, we enrich many products with iron, vitamins, and minerals. For example, in sub-Saharan Africa, our cereals are enriched with iron and vitamin C to support better absorption, covering at least 50% of a child's daily iron needs.
Driving solutions for better health
Our commitment to developing solutions that help people improve their health is now a key focus of our new sustainability framework, the Danone Impact Journey.
≥85%
We aim to have ≥85% of our dairy portfolio for children fortified with relevant vitamins and minerals by 2025
Impact-oriented projects
When addressing key health issues, products and training alone are often insufficient. That's why we implement impact-driven projects tailored to local needs. These projects are ambitious, innovative, and socially oriented. They aim to contribute to systemic change by creating measurable, positive health outcomes at scale on a country level. They’re typically co-created and implemented with independent expert organizations and partners at local level, to ensue they’re sustainable and tailored to the specific local context.
In Indonesia, where 1 in 3 children suffer from iron deficiency anemia, we collaborate with local governments and health professionals to raise awareness of the condition. Our affordable, fortified products, like SGM Eksplor, are enriched with iron and vitamin C to enhance absorption and are tailored to these local markets as part of the overall initiative.
5projects
As part of our Danone Impact Journey and Société à Mission agenda, we have committed to develop 5 projects by 2025 to address iron deficiency in children
20m
We’re working to provide 20 million people with access to safe drinking water by 2025
Making healthy products accessible and affordable
Offering healthy food and drinks that are safe, of good value, and accessible—physically and in terms of price point—is at the heart of our mission. Affordability and accessibility dimensions are an integral part of our business decisions.
We gather insights on health and nutrition in the countries where we operate, along with information on local consumption and pricing trends. This helps us develop distribution channels and support projects that ensure that part of our healthy products reach the low- and middle-income populations who need them most.
